Man-Day Post: The Revolution Will Be On YouTube. . .

In Man-day by Jensguy23 Comments

Welcome to another installment of Man-Day from Jen’s husband, Jen’s Guy.

As you may have heard, our family cut the cable.

I would like to say that we used that opportunity to throw the TV into the rubbish heap and return our family to a simpler time of family interaction and book reading, never missing video entertainment.

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No, instead we just got Netflix and Hulu and haven’t really regretted a thing. Besides the internet charge, which we would pay anyway, our current “cable” bill is about 18 dollars a month. It is a pretty steep discount from what it was previously.

However, an interesting thing has happened. My children have cut the time they spent watching traditional television shows quite a bit. Again, I would LOVE to say that they just play outside more and read the classics and the funnies in the paper.

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No, instead they watch YouTube.

I watch YouTube too, sometimes pulling up a song that I liked from the eighties or watching highlight videos from my favorite sports team. I’m an embarrassment to my children. It’s like using a brand new iPad just to play Candy Crush.

Delicious!!

Each of my children have a favorite YouTuber, and if I were traditional media I would be very afraid.

Samantha (my newly minted 14 year old) likes markiplier.  Basically, he plays video games, records his adventures along with humorous commentary, and uploads the results to YouTube. Seems like a great hobby right?

Some estimates state that markiplier is now worth 2 million dollars.

Seriously.

He has 9 million subscribers. His YouTube channel has 3 billion views.  He has raised over half a million dollars for charity.

He puts up content usually twice a day and produces his own videos with stuff you could walk out of Best Buy with for under $500. His overhead is practically zero and he doesn’t really do product placement outside of the games he plays. Mainly he leaves the traditional gatekeeper model broken and begging for change on an abandoned street corner.

It is possible that YouTube could attempt to “throttle” him and demand more out of him, but it is to the point that his leaving YouTube would hurt THEM worse than it would hurt HIM to land somewhere else. Just his presence alone could legitimize a YouTube competitor.

The most important thing you need to know is that markiplier ranks about 8th in indie YouTube popularity. Currently 7 people are doing this better than him.

The people ahead of him? They film themselves opening packages.

 

Up until a few weeks ago, I didn’t fully understand all of this, and I feel like I am more aware of technology and popular culture than most.

What I do know, is that the trends in entertainment and technology that are going to completely change the way we traditionally consume media are already underway, and I for one will not miss Mr. Gatekeeper.

Going to start my YouTube channel where I demonstrate my skill in old Atari 2600 games tomorrow. I’m going with Grumpy Daddy Gaming. . .




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Comments

    1. Yep, sometimes I have to confiscate their Kindle Fires just to make sure that they remain human. I’m now on level 124 of Frozen Free Fall. . .

  1. Ha! You should totally go for the Atari game channel…. at least that is something that I MIGHT actually get. I feel pretty clueless when it comes to the YouTube stuff too. I try and blame my age but I know that’s pretty inexcusable. Oh well I’ll just accept the fact that my kids will always be “way cooler” than I am.

    1. My children have flat out said that if they were forced to play the Atari games I had as a child, they just would have rode their bikes or joined the French Foreign Legion instead. Fair, I guess, but then they didn’t get all the free rang awesome danger I had as a kid either, so it all evens out.

  2. Cable companies are going to dry up and go away. I agree. I love Netflix and Amazon Prime. That’s all we’re going to have when our contract expires. Both of us are ready to leave the rest behind.

    I too spend time on You Tube. There are tons of really great things to watch.

    Have a fabulous day. ☺
    Comedy Plus recently posted…Thankful ThursdayMy Profile

    1. Yep, still mainly watch sports highlights and C&C Music Factory. But you won’t miss cable one bit, except for the sports. I’m looking into sling TV to get my ESPN now.

    1. I ran StampyCat and Diamond Dan past the kids. They are definitely known in this household as well. It’s kind of amazing how kids gravitate to their favorites with almost no corporate advertising. . .

  3. See that’s the great thing. I could get away with NOT having to show my face if I just played video games. A while ago I used to go on local television as a political pundit. The worst day of my television “career” is when they installed high def cameras. Fortunately, the makeup lady worked miracles, and was pretty good about helping me remove it before I went back to my manly day job. Glad that’s over though.

  4. First, you were on TV as a political pundit? Where is that video, Jen’s Guy? Seriously, that is pretty darn cool.

    The only thing my daughter wants to watch on YouTube is videos of elephants, alligators, and that annoying Honey Bear song series (it currently has 19 million views). I think at least 1 million of them have been my daughter.

    I honestly don’t think she knows she can watch other things on YouTube and I’m certainly not going to be the one to tell her!
    Sarah Nenni Daher recently posted…TGIT Link Party No 89My Profile

    1. First of all. . . Yay! Sarah is back!

      I left out the part where my show was on PBS and probably not watched by a person under 60. Mainly that consisted of me being accosted by older people at the grocery store and restaurants telling me “what I should have said. . .” I have never really been a public speaker so it was good for me in that way. I was seriously scared to death every time I was on the show. Fortunately we found somebody more articulate than me so I could retire, then they canceled the show 2 months later. Guess they couldn’t forage on without my raw, magnetic sex appeal.

      Yep those videos are the gateway drug to youtube. My kids loved the “I’m a gummy bear!” videos although none of them will cop to it now.

    1. I imagine it is also difficult to find things that are interesting. If they just unwrapped computer parts, like I work with, it probably wouldn’t be so popular.
      Jen’s Guy recently posted…Avengers Assemble!My Profile

  5. About twelve months ago my daughter discovered YouTube and hasn’t looked back and I must admit I am quite impressed by what I see these youngsters do. I like the fact that from what I see many of the videos she watches are fun, but also touch on issues teenagers may have or maybe able to relate to.

    I just can’t get my head round people wanting to watch other people playing video ,but at the end of the day it’s whatever floats their boat that counts.

    xx
    Debbie recently posted…Learning To PlanMy Profile

    1. I guess it could relate to watching other people play sports. If someone is remarkably good or entertaining at playing a game, it can be pretty fun to watch. Watching ME play games, probably not so fun.

  6. The unboxing videos slay me. I can’t imagine why they’re interesting to people, and yet, my daughter can watch them for hours! Hopefully not this one above, though. The woman’s voice drives me even more crazy than the music box music. And the sound of her opening the bags! Horrible! (see? I’m totally watching the whole thing)
    I’m intrigued by cutting cable. It’s so time.
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    1. We have never looked back at cutting cable. I will have to watch the new Agents of Shield tomorrow instead of today, however. First World Problems.

      That lady in the video pulls down several million a year and is the most popular amateur youtuber (amateur in this case means NOT Taylor Swift.) On another note, I saw if you got the collectors version of the new Star Wars game it comes with a Han Solo encased in carbonite mini fridge. I would tune in to watch you unbox THAT!

  7. I’m almost glad that the YouTube app was discontinued on our blue-ray player. The 6-year old was getting far too used to it. That said, we did enjoy watching plenty of YouTube channels of kids cooking over the summer. For some reason that bothers me less. I say go ahead and start your gaming channel!
    Leslie recently posted…A True Cook’s KitchenMy Profile

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